In The Wild” is a documentary series I created to celebrate the diverse talents of Digitas’ global employees and the unique perspectives they bring to work. Each episode features personal accomplishments—like a managing director who races cars, an art director who’s a champion stone skipper, and an HR manager who dances hula—that enrich the agency’s culture and enhance its client work.
A managing director who races cars, an art director who is a champion stone skipper, and an HR manager who dances hula - this series showcases Digitas’ commitment to culture, diversity, and work-life balance. The videos serve both as a recruitment aid and a reward for current employees (who can share them on social media).
These videos serve as both a recruitment tool and a morale booster, allowing employees to share their passions on social media. The series was a success, driving a 50% increase in job applications (see my interview with AdAge).
“In The Wild” videos can be viewed on YouTube and were previously featured on Digitas.com. We also showcased these stories on office walls, reinforcing our commitment to a vibrant and inclusive workplace.
This series not only celebrates Digitas’ people but also underscores the agency’s belief that diverse experiences fuel creative solutions for their clients.
PROJECT COLLABORATORS
Jill Kelly
Amanda Riley
Steve Delahoyde
Maggie Allen
Hannah Levitan