Holding Company of the Decade

In 2020, WPP was crowned Cannes Lions' "Holding Company of the Decade."

To commemorate this, I conceptualized, wrote and produced a video that tells WPP's story by weaving together audio from a decade of its award-winning work. Working closely with editor Dan Bootzin, we carefully selected and arranged audio and video snippets from countless campaigns, ensuring each transitioned seamlessly into the next. We crafted this piece to resonate with the same creativity that has defined WPP's success.

Today, this video remains the most viewed and liked on WPP's digital channels, standing as a testament to its impact.